by ClaudiaG | Jul 7, 2019 | Marketing
Company branding is so much more than your colors and your logo, but choosing colors to represent you and your company’s image is usually where more people start in the branding process. There’s no shame in choosing your own brand colors instead of hiring a designer...
by ClaudiaG | Jul 1, 2019 | Motivation
You’re probably familiar with using a vision board as a tool for keeping your dreams and goals in mind. But did you know that you can use a vision board in a variety of ways, depending on your needs? In fact, you might even want to have more than one vision board, to...
by ClaudiaG | Jun 27, 2019 | Productivity
There’s always more that could be done. More products to create, more blogs to write, more opt-in pages to build, more clients to connect with, more, more, more. Overwhelm is a real thing in online businesses. And one of the biggest contributors? Shiny object...
by ClaudiaG | Jun 20, 2019 | Marketing
You already know that a strong foundation is the key to being ready for media attention. At a minimum, you’ll need: Professional head shots. Give your friends in the media easy access to your preferred images, or you might just find a 6-year old Facebook “selfie” on...
by ClaudiaG | Jun 18, 2019 | Marketing
How well do you know your potential clients? Chances are you’ve developed at least a simple client avatar. You know her business, her age, her income and education levels. You know where she lives and how many kids she has and what her biggest dreams are. But do you...
