by ClaudiaG | Aug 22, 2019 | Marketing
Professional photos mean a world of difference if you’re trying to create or improve your personal brand. While a simple headshot taken with your camera phone is acceptable for those just starting out, upgrading your brand images will automatically upgrade the value...
by ClaudiaG | Aug 8, 2019 | Calmness
Some people feel that a little messiness can inspire creativity. This may be true, but where’s the line between messy and chaotic? It can be hard to tell. If your desk at work or in your home office is covered in papers and your file folders are strewn...
by ClaudiaG | Aug 1, 2019 | Marketing
We’ve all done the exercise. It’s the first thing you’re taught when you first start your business: Create an ideal client avatar. This vision of your ideal client guides everything you do, including pricing (you can’t charge that single mom as much as you can the...
by ClaudiaG | Jul 7, 2019 | Marketing
Company branding is so much more than your colors and your logo, but choosing colors to represent you and your company’s image is usually where more people start in the branding process. There’s no shame in choosing your own brand colors instead of hiring a designer...
by ClaudiaG | Jul 1, 2019 | Motivation
You’re probably familiar with using a vision board as a tool for keeping your dreams and goals in mind. But did you know that you can use a vision board in a variety of ways, depending on your needs? In fact, you might even want to have more than one vision board, to...
by ClaudiaG | Jun 27, 2019 | Productivity
There’s always more that could be done. More products to create, more blogs to write, more opt-in pages to build, more clients to connect with, more, more, more. Overwhelm is a real thing in online businesses. And one of the biggest contributors? Shiny object...